Content Strategy & Brand Positioning
Develop product-focused content aligned with brand positioning across social, video, and event collateral
Digital Marketing Strategist & AI Marketer
7+ Years | $5M+ Campaign Management | 35% Engagement Growth
Specialized in social media marketing,Performance marketing, AI driven marketing, driving measurable results through strategic content, SEO optimization, and cross-functional collaboration.
Strategic Marketing Expertise
Content-driven digital marketer and community leader specializing in all types of campaigns. Proven track record in product-centric messaging, cross-functional collaboration, and audience engagement across digital ecosystems.
Currently Global Social Media Manager at Novo Nordisk
Content Strategy & SEO
- Product-centric messaging
- Editorial calendar management
- Analytics-based strategy
Digital Campaign Management
- Paid Social across Meta/LinkedIn/Pinterest/TikTok
- Email campaigns
- ABM strategy
Performance Marketing
- Lifecycle targeting
- Budget optimization
- Cross-functional collaboration
Results That Matter
$5M+
$5M+ Quarterly Ad Spend Managed
Zeta Global achievement • Q2-Q4 2023
28%
28% CPL Reduction
Performance optimization at Zeta Global • Q1 2024
45%
45% Organic Traffic Increase
SEO results at Outre • 8 months
Exceptional strategic thinking and execution in complex marketing environments.
Career Journey
Novo Nordisk
Social Media Marketing
Zeta Global
$5M+ ad spend management
Joveo
Performance optimization
Outre
45% organic growth
InMobi
Strategic leadership
My Strategic Approach
Driving growth through data-driven strategies and specialized expertise
Performance Marketing & Optimization
Execute data-driven campaigns with automated pacing, real-time optimization, and lifecycle-based targeting
My Process
Discovery & Analysis
Strategy Development
Campaign Execution
Performance Optimization
Reporting & Insights
Ready to Drive Results Together?
Open to freelance strategic consulting opportunities in marketing.